Why Has Cooler City Earned Praise from Milk Tea Franchisees?

News 18 August 2026

Since milk tea entered the market, it has quickly gained popularity among consumers, with sales continuing to rise. Milk tea shops representing various brands have appeared on streets and in neighborhoods everywhere, attracting the attention of many aspiring entrepreneurs. As one of the leading brands in the market, Cooler City has gradually expanded into Southeast Asia, Africa, and the Americas since its establishment in 2018. With its wide-ranging support policies, the brand has earned recognition and trust from franchisees.

Diverse, High-Quality Products at Affordable Prices

Cooler City is a strong-performing milk tea brand committed to providing customers with a diverse range of high-quality, affordable drinks. Its straightforward, worry-free operating model makes it a suitable choice for entrepreneurs. Its product range includes milk tea, ice cream, fruit tea, pure tea, coffee, and bubble waffles. The R&D team continuously develops new products while balancing taste, visual appeal, and value for money. It also keeps improving production processes to enhance the customer experience. After joining the franchise, investors receive comprehensive support from headquarters, helping them become more competitive in the market and making Cooler City a business opportunity worth considering.

Marketing Support Tailored to Local Markets

Cooler City’s popularity among investors is closely linked to its extensive support policies. The brand stays closely aligned with consumer demand. After an investor joins the franchise, headquarters assists with advertising and promotion while also providing marketing plans based on public holidays and seasonal consumption trends, significantly reducing the burden of starting a business. In Cambodia, stores can also adapt their promotional activities to local festivals and the preferences of younger consumers. As the number of stores continues to grow, Cooler City’s position in the industry is also rising, supported by strong market performance. Compared with other brands, it offers more prominent investment potential and is a partnership opportunity with broad development prospects.

Why Has Cooler City Earned Praise from Milk Tea Franchisees?

Practical Franchise Training and Store Guidance

As a well-known brand in the industry, Cooler City provides consumers with a distinctive taste experience. After joining the brand, franchisees receive step-by-step instruction from headquarters on product preparation techniques, along with training in practical store operations such as ingredient handling and storage. Headquarters also provides guidance on site selection, store decoration, and post-opening operations, helping investors build a solid foundation for their businesses. For aspiring entrepreneurs, Cooler City’s strong brand capabilities and comprehensive support system can provide partners with reliable assistance, making it a trustworthy investment choice.

Management Experience and Supply Chain Support

With a strong background in food and beverage management and extensive experience in beverage operations, Cooler City has built a professional and efficient management team with many years of brand operation experience. As a brand under BODUO, Cooler City draws on more than 20 years of industry experience, seven production bases, and the capacity to produce ingredients such as tea leaves, tapioca pearls, fruit jam, and ice cream powder, creating full supply chain support. Throughout its development, the brand has established a mature product R&D system, high-quality beverage standards, and a comprehensive service support system, enabling it to provide partners with continuous and attentive assistance. For these reasons, Cooler City entered markets in Africa and the Americas in 2025, demonstrating its continued vitality and growth.